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      Cover image for Clusters of Consumer Interests and Spheres of Influence of Opinion Leaders
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      Clusters of Consumer Interests and Spheres of Influence of Opinion Leaders

      David Bruce Montgomery,Alvin J Silk

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the…

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      Cover image for Patterns of Overlap in Opinion Leadership and Interest for Selected Categories of Purchasing Activity
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      Patterns of Overlap in Opinion Leadership and Interest for Selected Categories of Purchasing Activity

      David Bruce Montgomery,Alvin J Silk

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the…

      $94.99

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      Cover image for A Multiple-Product Sales Force Allocation Model
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      A Multiple-Product Sales Force Allocation Model

      David Bruce Montgomery,Alvin J Silk,Carlos E Zaragoza

      This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the…

      $94.99

      Available to order, ships in approx 2 weeksAvailable to order