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    Cover image for Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business
    Hardback
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    Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business

    D. Stroud,K. Walker

    Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the…

    $168.99

    Available to order, ships in 7-14 daysAvailable to order

    Cover image for Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business
    Paperback
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    Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business

    D. Stroud,K. Walker

    Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the…

    $123.99

    Available to order, ships in 7-14 daysAvailable to order

    Cover image for Creative Techniques in Product and Engineering Design: A Practical Workbook
    Paperback
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    Creative Techniques in Product and Engineering Design: A Practical Workbook

    D J Walker,B K J Dagger,R. Roy (Pennsylvania State University, University Park, PA, USA)

    Intended for those who have to apply or teach design skills in a technical or engineering context, this resource book defines and explains eight creative thinking techniques and shows how…

    $318.99

    Available to order, ships in approx 4 weeksAvailable to order