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      Cover image for Mobile Media and Applications: Successful Service Creation and Launch
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      Mobile Media and Applications: Successful Service Creation and Launch

      C. Andersson,Daniel Freeman,Ian James,Andy Johnston,Staffan Ljung

      Based on the editors’ combined experience with working within distinguished telecoms companies, Mobile Media and Applications, From Concepts to Cash illustrates how to address the challenges of consumer marketing, technology…

      $271.99

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