Search results for ‘Assistant Professor Ahmet Bulent Ozturk, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA),Professor Murat Hancer, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA)’

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      Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

      Assistant Professor Ahmet Bulent Ozturk, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA),Professor Murat Hancer, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA)

      Digital marketing and online social media platforms have become the cornerstones to the success of places and accommodation. This edited volume investigates the current status of digital marketing and social…

      $422.99

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