Sign up to our emails and be the first to know about new releases, special offers and more.
Become a Readings Member to make your shopping experience even easier. Sign in or sign up for free!
Hello Readings Member! Go to the member centre to view your orders, change your details, or view your lists, or sign out.
Australian Book Retailer of the Year 2021
Panel Gullybaba Com
MTM-06 Marketing for tourism managers
Block 1 - All Units
Unit 1 - Introduction of Marketing
Unit 2 - Marketing in a Developing Economy
Unit 3 - Marketing of Services
…
Available to order, ships in 7-14 daysAvailable to order
MTM-14 Tourism Transport Operations (Road Transport)
Unit 1 - Tourist Transport System
Unit 2 - Establishing your Own Tourist Transport Business (Planning and forecasting)
Unit…
MTM-08 Managing Entrepreneurship and Small Bussiness in Tourism
Unit 1 - Enterpreneurship and Small Sclae Enterprises
Unit 2 - Enterpreneur and Entrepreneurship
Unit 3 -…
MS-66 Marketing Research
Block 1 - Marketing Research Concepts and Design
Unit 1 - Marketing Research - Meaning and Importance
Unit 2 - Organisation of Marketing Research in India
MS-64 International Marketing
Block 1 - International Marketing: An Introduction
Unit 1 - Scope and Size of International Markets
Unit 2 - Conceptual Framework
Unit 3 - Institutional Framework
Block…
BES-144 Pedagogy of English
Block 1 - Instructional Planning in Teaching of English
Nature, Need and Objectives of English as a Second Language
The Language Learner
Approaches, Methods and Techniques…
BGDG-172 Gender Sensitization: Society and Culture
Block 1 - Conceptualising Gender
Understanding Gender and Related Concepts
Gender and Sexualities
Masculinities
Gender in Everyday Life
Block 2 - Gender and Family
BEGLA-137 Language Through Literature
Block 1 - Understanding the Relationship between Language and Literature through Vocabulary
Literal versus Metaphorical Meaning
Extension of Meaning
Multiple Meanings
Study of Literary Texts
BPAG-172 Governance: Issues and Challenges
Block 1 - Government and Governance Concepts
Globalisation: Role of State, Market and Civil Society
Governance: Conceptual Dimensions
Governance Framework in India
Stakeholders in Governance
MS-68 Management of Marketing Communication and Advertising
Block-1 Marketing Communication and Advertising-Basic Concepts
Unit-1 Marketing Communication Process
Unit-2 Communication-Key Behavioural Concepts
Unit-3 Indian Media Scene
Block-2 Advertising Campaign Planning and…
MS-62 Sales Management
Topic Covered
BLOCK-1 SALES MANAGEMENT FUNCTIONS
Unit-1 Introduction to Sales Management
Unit-2 Personal Selling
Unit-3 Sales Process
Unit-4 Computer Systems and Applications in Sales Management
BLOCK-2 SELLING…
MS-63 Product Management
BLOCK-1 PRODUCT MANAGEMENT- INTRODUCTION
Unit-1 Product Management - Basic Concepts
Unit-2 The Product Management Process
Unit-3 The Product Planning System
BLOCK-2 MANAGING PRODUCTS
Unit-4 Product…
Gullybaba Com Panel
