Qualitatsmanagement Im Tourismus
Qualitatsmanagement Im Tourismus
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Dieses Werk berichtet erstmals ausfuhrlich uber die UEbertragung der Ansatze des Qualitatsmanagements auf die Touristik. Es besticht zudem in der konzeptionellen Anlage, die sowohl auf theoretischen Basisaufsatzen als auch auf Berichten zur Implementierung des Qualitatsmanagements in den wichtigsten Bereichen der Branche beruht. Sowohl dem Praktiker als auch dem Studenten wird hier eine breite und tiefe Behandlung des Themas geboten.
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