The Smart Strategy Book: 50 ways to solve tricky business issues

Kevin Duncan

The Smart Strategy Book: 50 ways to solve tricky business issues
Format
Hardback
Publisher
LID Publishing
Country
United Kingdom
Published
19 May 2022
Pages
128
ISBN
9781911687221

The Smart Strategy Book: 50 ways to solve tricky business issues

Kevin Duncan

Most strategies are too long and boring. Far too many contain language that most of us can’t understand.

Bestselling business author Kevin Duncan has read over 500 business books, and much of that wisdom is celebrated in this 5th anniversary edition. Here he covers seven of the most common strategic areas: commercial, brand, customer, sales, people, innovation, and communication.

His trademark no-bullshit approach debunks strategic nonsense and provides any strategist with a brilliant handbook to generate smart strategy at any time.

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