Part of the Smart Skills series, Persuasion offers all you need to know to get the most out of your business operations. With the current global economic crisis excellent persuasion skills have become invaluable as businesses now more than ever must maximise every opportunity they face. Persuasion is not only required as part of negotiation, but in every aspect of working and business life. There are many different facets to persuasion and different approaches this book provides the details that will help you get ahead in the workplace.

A must for any employee, manager, freelancer or business owner.