We’re living inside stories everyday, for our whole life, and people are watching.

Story is as vital to our existence as breathing, and like breathing, most of us take it for granted, floating from one day to the next, simply surviving, wishing we could make faster progress.

This book is written to empower entrepreneurs with a powerful framework of 7 Steps to create unstoppable growth by harnessing one of the most powerful fundamental forces in the universe: Story.