-Huge target market: The tattooing industry is a $2.3 billion industry in the United States alone, and 21% of Americans (approximately 45 million people) have one or more tattoos. These tattoo enthusiasts will be drawn to this book.

With the US at a crisis point, both with its political divisions and the COVID-19 pandemic, this exploration of using tattooing to self-soothe and reclaim control after profound traumatic experiences is especially relevant right now.

The poignant and magnificent B&W photos of the diverse bodies used as an individual canvas for each narrative in this book serve as a nonverbal, symbolic, strikingly beautiful form of communication with the self and with others.