Managerial Decision Modeling: Business Analytics with Spreadsheets, Fourth Edition

Nagraj (Raju) Balakrishnan,Barry Render,Ralph Stair,Charles Munson

Managerial Decision Modeling: Business Analytics with Spreadsheets, Fourth Edition
Format
Paperback
Publisher
De Gruyter
Country
United States
Published
7 August 2017
Pages
828
ISBN
9781501515101

Managerial Decision Modeling: Business Analytics with Spreadsheets, Fourth Edition

Nagraj (Raju) Balakrishnan,Barry Render,Ralph Stair,Charles Munson

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This book fills a void for a balanced approach to spreadsheet-based decision modeling. In addition to using spreadsheets as a tool to quickly set up and solve decision models, the authors show how and why the methods work and combine the user’s power to logically model and analyze diverse decision-making scenarios with software-based solutions. The book discusses the fundamental concepts, assumptions and limitations behind each decision modeling technique, shows how each decision model works, and illustrates the real-world usefulness of each technique with many applications from both profit and nonprofit organizations. The authors provide an introduction to managerial decision modeling, linear programming models, modeling applications and sensitivity analysis, transportation, assignment and network models, integer, goal, and nonlinear programming models, project management, decision theory, queuing models, simulation modeling, forecasting models and inventory control models.

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