This book offers an integrative view on children and television from the accumulated global literature in this field of the last 50 years, drawing on a diverse spectrum of research. combining both the American and European traditions. Children and Television features an international approach, balancing the need to contextualize television in children’s lives in their unique cultural spaces, as well as searching for universal understandings that hold true for children around the world. * Presents an inclusive view on children and television, examining the accumulated global literature in this field of the last 50 years * Combines both the European tradition, characterized by a more sociological and cultural studies perspective to the field, with the American tradition, influenced heavily by the developmental psychological studies * Draws together a methodological diversity from both the quantitative (experimental and survey) and qualitative (ethnographic and interview) research on children and television * Written with a distinctively international approach, and highlights the global perspective in each of the chapters.