Paperback: A new breed of Lincoln arrived in the spring of 1977. This new "international sized" Lincoln was Ford's response to increasing competition from European luxury makes and the successful introduction of the Cadillac Seville. It was also a response to consumers' demands for more fuel efficient cars during a decade of oil embargoes, rising gasoline prices and federally mandated CAFE standards. Despite its meager origins, the Lincoln Versailles offered superb comfort and convenience in the luxury compact class. Following Cadillac's lead with the Seville, Lincoln priced the Versailles higher than the rest of the line. In this book, read about the history, compare facts and features, browse through media kits and brochures, see dealer product comparisons, view customized models, and even build a paper model.