Quite frankly, 10 Traits of Winning Athletes is not another of the endless books about greatness in athletics. George goes beyond greatness and analyzes the hows and whys of winning. There are already enough books about great accomplishments, great seasons, and great achievements in the athletic world. Winning is a step beyond greatness, and George explains that in 10 Traits. Find out how the Derek Jeters and Kobe Bryants have gone beyond greatness and have achieved the status of winners. In addition to this prototype study of athletics, George discounts many of the age-old beliefs people have about winners. Read how winners are not goal setters or dream chasers and how winners reject ideas like leaving it on the field or playing like champions. In short, it’s the book every athlete should read to analyze why they are or are not winning at their particular sport.