I Know Nigo

NIGO, Pharrell

I Know Nigo
Format
Hardback
Publisher
Rizzoli International Publications
Country
United States
Published
9 April 2024
Pages
256
ISBN
9780847899180

I Know Nigo

NIGO, Pharrell

This volume documents the collaborations between famed fashion designer Nigo (R) and many recording artists (including Pharrell, A$AP Rocky, and Tyler, the Creator), presenting a trove of limited-edition apparel, sneakers, accessories, album covers, and collectibles and an archive of trademark graphics and patterns.

Straddling the worlds of fashion and hip-hop, Nigo (R) is a giant of streetwear culture. One of the pioneers of the highly influential Harajuku style movement, Nigo (R) is the founder of *A Bathing Ape (R). Currently the creative director of Kenzo and a partner with Pharrell in both Human Made and Billionaire Boys Club/IceCream, he is one of the transformational figures in contemporary fashion, instrumental in translating streetwear trends into modern luxury.

He is also well known for being a music producer, and since the 1990s, has collaborated with hit-makers in hip-hop and contemporary music, having worked with Pharrell, Pusha T, Mos Def, M-Flo, the Teriyaki Boyz, and many others. The book is a visual record of the material culture generated by these partnerships. These collaborative goods-in limited quantities, emblazoned with logos and slogans-are a vital part of why Nigo (R)'s designs are so sought after. The same maximalist philosophy is employed in the design of the book, with original character art and all-over graphics integral to the visual narrative.

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