Disturbances of cultural memory-screen memories, false recognitions, premonitions-disrupt the comfort zone of memorial culture: strictly speaking, deja vu is neither a failure of memory nor a form of forgetting. Krapp’s analysis of such disturbances in literature, art, and mass media introduces, historicizes, and theorizes what it means to speak of an economy of attention or distraction. Reaching from the early psychoanalytic texts of Sigmund Freud to the plays of Heiner Muller, this exploration of the effects of deja vu pivots around the work of Walter Benjamin and includes readings of kitsch and aura in Andy Warhol’s work, of cinematic violence and certain exaggerated claims about shooting and cutting, of the memorial character of architecture, and of the high expectations raised by the Internet.