Originally published in 2000. This book provides insights, practical suggestions and clear-cut strategies for integrating media across the K-12 curriculum. This contribution to teaching and curriculum design uses students’ own media experiences or media vignettes from students’ lives to enter teaching and learning. It provides a road map for teachers longing to reflect and take seriously the knowledge students bring to school from their homes and communities, and to draw upon this background to develop students’ critical thinking, viewing and reading of written texts, visuals, and other electronic images and messages.