Too often sociology is taught as a detached system of thought and practice. Passion is regarded as something to be avoided or treated with suspicion. This text demonstrates passionate sociology. Providing an account of what sociology can achieve, this work introduces and develops a number of major themes, including identity, knowledge, metaphor, magic, desire, power, everday life and cultural mediation. It argues that students should analyze these themes through practices of reading, writing, speaking, learning, storytelling, performing and organizing. The authors bring students to the subject through a controlled engagement with practical sociological ideas and ways of seeing, and thus encourage readers to participate in the creative possibilities of sociology.