An exploration of the experiences of women entrepreneurs amidst the contradictions of a free-wheeling commercial culture set within the patriarchal constraints of contemporary Taiwan. To what extent are Taiwanese women empowered by entrepreneurship? What challenges do they face as women in their families and in the marketplace? How do they construct physical and social space for themselves in traditionally male-dominated society? Most important, how do they perceive their businesses, their families and their personal identities both as women and as business owners? Focusing on the voices and perspectives of the women themselves, this book draws from the life narratives of women from various ages, ethnic groups, social classes and occupations to provide a diverse set of native voices speaking out on gender and entrepreneurship in Taiwan.