This is a fun and creative guide to keeping customers ecstatically happy. Businesses are used to competing for market share, inexpensive labor, and time-to-market, but today’s biggest competition among top firms may be the war for top talent. Today’s best organizations are reaching across traditional geopolitical and cultural boundaries to attract and retain the best and brightest workers. In The Talent Advantage , authors Weiss and MacKay tap into their long experience as experts in talent recruitment and retainment to explain why today’s business leaders must take firm control of the talent hunting process to ensure great hires. Here, they show leaders exactly how to do that. Alan Weiss (Greenwich, RI) is a consultant, speaker, and the bestselling author of Getting Started in Consulting (9780471479697) and Million Dollar Consulting (9780071387033). His firm, Summit Consulting Group, has worked on recruiting and retaining talent with Merck, Allianz Insurance, and Hewlett-Packard, among others. Nancy MacKay (North Vancouver, BC) is cofounder and President of MacKay & Associates Advisors Inc., a consulting firm that specializes in CEO coaching, leadership development, and corporate strategy. Her clients include RBC Royal Bank, Pricewaterhouse Coopers, Teekay Corporation, and many other leading organizations.