This book charts the development of Hong Kong identity from the Second World War to the present. It argues that understanding popular culture is key to understanding how Hong Kong identity has evolved, and it discusses how, in the post-war period, popular culture has gone through various phases where particular aspects of popular culture dominated, for example tourism, television dramas and popular music in the 1970s, shopping culture in the 1980s, and sex culture in the 1990s. The book examines how the consumption of popular culture has been related to the changing geopolitical situation, to the politics of economic transformation, and to community building. It shows how behind all these aspects of popular culture lies the essential in-between-ness of Hong Kong, neither Eastern/traditional/conservative nor Western/modern/liberal.