Customer Relationship Management (CRM) for Medium and Small Enterprises: How to Find the Right Solution for Effectively Connecting with Your Customers

Antonio Specchia

Customer Relationship Management (CRM) for Medium and Small Enterprises: How to Find the Right Solution for Effectively Connecting with Your Customers
Format
Hardback
Publisher
Taylor & Francis Ltd
Country
United Kingdom
Published
8 April 2022
Pages
206
ISBN
9780367708894

Customer Relationship Management (CRM) for Medium and Small Enterprises: How to Find the Right Solution for Effectively Connecting with Your Customers

Antonio Specchia

– Assists with full comprehension of CRM
– Helps with the designing of datasets
– Shows how to deploy and implement a CRM system
– Provides techniques for smooth systems’ integration
– Show how to maintain effective reporting and forecasting (e.g., store customer and prospect contact information, identify sales opportunities, record service issues, and manage marketing campaigns).

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