Social Media Advent in Business

Brinda Kalyani P R, Lalitha S

Social Media Advent in Business
Format
Paperback
Publisher
LAP Lambert Academic Publishing
Published
13 March 2023
Pages
72
ISBN
9786206150336

Social Media Advent in Business

Brinda Kalyani P R, Lalitha S

Social Media has made its presence felt in all the spheres of Business and therefore we can not think of a business without social media. All the spheres of the business is influenced by the social media, be it marketing, sales, finance or production.The book "Social Media Advent in Business" looks at the presence of social media in different domains of Business like Health Care, Apparels, Advertising and the Customer Satisfaction levels of Social media marketing. The book is divided into four Chapters on these headings and the pattern of study is research oriented with fact findings. The chapters have dedicated to the exploration of the topics and the findings of the study is arrived at.The Chapters are based on Research Studies.

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