Organisationsmanagement Internationaler Unternehmen
Hartmut Kreikebaum,Dirk Ulrich Gilbert,Glenn Reinhardt
Organisationsmanagement Internationaler Unternehmen
Hartmut Kreikebaum,Dirk Ulrich Gilbert,Glenn Reinhardt
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Das Lehrbuch vergleicht die wichtigsten Organisationsformen internationaler Unternehmen. Die Autoren bauen dabei auf den Grundlagen der Neuen Institutionenokonomik und der Internationalisierungstheorie auf. Traditionelle Organisationstypen werden modernen Konzernstrukturen, transnationalen Unternehmen sowie strategischen und virtuellen Unternehmensnetzwerken gegenubergestellt.
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