Getting to Market With Your MVP: How to Achieve Small Business and Entrepreneur Success

This title is printed to order. This book may have been self-published. If so, we cannot guarantee the quality of the content. In the main most books will have gone through the editing process however some may not. We therefore suggest that you be aware of this before ordering this book. If in doubt check either the author or publisher’s details as we are unable to accept any returns unless they are faulty. Please contact us if you have any questions.

Getting to Market with Your MVP: Small Business and Entrepreneur Success is a book to assist college students, new entrepreneurs, and current business owners in their understanding of how to bring a concept, product, or new business to market.

The minimum viable product (MVP) is the foundation of the business and the staple for sustainable growth. Many businesses fail due to the inability of establishing a core concept, or primary product to introduce to the market.

This book is intended to provide a concise method of developing a business strategy for successful entry into the market while eliminating the frustration of trial and error. Through this work, readers learn the difference between the purpose of a business plan, market analysis, and a feasibility study. Readers will also understand the difference between a good idea and a great business model. This book serves as a tool for increasing the opportunity for success when launching a product, service, or a business.