Asian Marketing Data and Statistics

Asian Marketing Data and Statistics brings together key marketing data for countries in Asia. Now in its 4th edition the book has hard to find demographic, economic and marketing statistics for 47 Asian countries. A broad range of data is researched over 28 years. The research includes home ownership, health and population statistics. Buy this book and you have an ideal starting point for building detailed country profiles. Asian Marketing Data and Statistics includes - Hard-to-research demographic, economic and marketing statistics in one place* Data for 47 countries that can easily be compared across nations - Data spanning 28 years* for reviewing historic as well as recent trends (*to 1980 where possible) - Regional overview and country profiles to give the data context - Contact details for organisations providing official business information - ideal for further research Key areas researched Population; Economic indicators; Banking and finance; External trade; Industry; Energy; Labour; Income and deductions; Consumer expenditure; Retail distribution; Advertising, media and leisure; Consumer market sizes; Consumer prices and costs; Home ownership; Household profiles; Health; Crime; Literacy and education; Agricultural resources; IT and telecommunications; Automotives; Transport, travel and tourism Country profiles include Currency; Political structure; Political risk; International disputes; Main industries; Economy; Energy Discover - The size of Malaysia’s oil reserves - How many mobile phone subscriptions there are in each country - How much chocolate confectionery the Japanese eat per capita - How many dishwashers are sold in the Philippines